The above are some of the comments associated with the iPhone. Which of the above are true? All of them? None of them?
Does the iPhone represent a minority viewpoint (US / IT press) or is it a trend of things to come?
iPhone has been a game-changer with innovations including:
- Native applications that are custom built to take advantage of the platform capabilities (Gartenberg's comments, analyst with Interpret)
- Smartphone platform (App store and iPhone SDK) being an integral enabler of the smartphone value
- Device that lends itself into app download and mobile browsing. Though iPhone has about 10% of the smartphone marketshare, it commands a disproportionate 32% of mobile internet market share (Source: Admob). Nokia has 40% market share of mobile devices and a similar share of the mobile internet market.
- Did Apple open the pandora's box with their App Store. Though we've had 1.5 billion downloads to-date, Juniper predicts that the industry would reach an annual 20 billion app downloads per year by 2014! (Source: Juniper Research and Mobile Innovation)
- Would an audience used to cutting-edge hardware, such as, 12 Megapixel camera, settle for the 3 Megapixels that iPhone offers?
- Would the global market place used to variety of smart phones to select from settle for a model-of-the-year offering from iPhone?
- Can the tail wag the dog? Can US consumers with only 8% of smart phone market share or iPhone with 10% global market share challenge the market leader Nokia
What are your thoughts?